We tested a new app from a cofounder of Kayak, and it was like having a travel agent in our pocket


With all of the things going on in life, finding the time to plan a trip can be tough.

That’s why Paul English, a co-founder of Kayak, recently launched “Lola”, an app with a messaging interface that connects users with a team of travel consultants who can take care of every step of the planning process. The app utilizes a combination of AI technology and an experienced staff to provide travelers with an alternative to many of the DIY travel websites out there today.

I had the chance to test the app on a recent trip to Los Angeles. I had previously booked my flights and accommodations, so I used the app to get real-time airport information and activity suggestions. Here’s how it went.

The app is invitation-only and works on a first-come, first-serve basis. When you sign up, you’ll most likely be put on a waitlist for a few weeks. The company is planning to offer memberships later in the year, but right now, users get a year for free when they sign up.


Next, you’ll be asked to note your travel preferences so that the team over at Lola can determine the options best suited to your needs. You’ll be asked to select the type of hotel you prefer, from luxury hotels to family-friendly accommodations.

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You can choose which amenities are most important to you at a hotel, from Wi-Fi and pool access to the restaurant selection. You’ll also be asked to select your favorite hotels, with options that include various major hotel brands as well as Airbnb, independent hotels, and B&Bs.

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